This week has been a pretty busy one for the team here at Serengeti Communications, especially those of us blogging here at Social Conversations about Social Media Marketing.  On Tuesday both Beth Harte and myself presented at the Social Media Plus conference in downtown Philadelphia.  It was a great conference full of a lot of really insightful presentations and questions from the audience.  Beth and I spoke on two different issues surrounding social media – B2B Marketing and How Search & Social Media Mix.  Then on Wednesday I had an interview with Cover Story on Webmaster Radio talking about our new social media measurement dashboard,  Social Snap, how we at Serengeti Communications approach building strategies for Social Media Marketing and also about my new book, Social Media Marketing:  Strategies for Engaging in Facebook, Twitter & Other Social Media.

We’d like to share our presentations with you and would love to hear your feedback or questions!

Social Media & Your B2B Marketing Mix

Wondering how social media marketing can fit into your marketing communications efforts for your B2B business? Beth Harte’s presentation gave attendees of Social Media Plus just want they needed to understand planning, expanding, executing and measuring when it comes to Social Media & B2B Business Marketing.

Social Media & Search Marketing, What’s the Link – How Can it Work For You?

Wondering what the link is between Social Media Marketing & Search Marketing? Well at the core, it’s about being found. Liana “Li” Evans’ Social Media Plus presentation gave attendees information about how social media marketing and search are related and tips on how to capitalize on it for their own online marketing and social media marketing success.

Social Media Strategies, Social Media Measuring Dashboards & Social Media Books

In this interview about Social Media Strategies & Tools, Li Evans discusses the release of the Social Media Marketing Book, plus a new social media strategy tool called Social Snap, a dashboard that gives organizations quick insights into the results of their Social Media marketing program in one place. Just hit the “play” button below or “play in popup” to get the podcast started.

 Social Media Measuring Dashboard & Strategies Interview on WebMasterRadio.fm [33:59m]: Play Now | Play in Popup | Download

Like I said… quite a busy week, but a lot of great conversations about Social Media Marketing!