Yesterday we launched the first tweet chat aimed at discussion and conversation about social media metrics, both measuring and monitoring.  The focus of the conversation was around “Are Free Monitoring Tools Enough to Measure Your Social Media Efforts”.

There’s a lot of confusion out there about what to mesaure and how to measure it.  People are finding that a mix of free tools, paid tools, home grown tools and spreadsheets can all work together to accomplish their tasks.

We’ve taken the transcript of the #SMMetrics Tweetchat from yesterday and made it into a PDF that you can download and print, or just view.

• #SMMetrics Tweet Chat Transcript 09/09/09

Next week @nathan_linnell (Nathan Linnell) will be heading up the TweetChat and topic will be “What Metrics Are You Using to Track/Monitor Your Social Media Efforts“. To follow or join in the conversations around social media metrics just follow the hashtag #smmetric and include it in your tweets so we’ll see your questions and contributions.

#SMMetrics Tweet Chat is Every Wednesday at 1 p.m. EST.